This was the first website I helped build. Shezza is an anti-blister sock company. As part of Shezza’s rebrand, I designed the initial website mockup, featured to the left, and helped shape the visual direction for the company’s new Shopify site. My role was to translate the updated brand identity into a clearer digital experience by outlining the layout, product presentation, and overall look and feel before handing the concept off to the visual design team.

From there, I worked closely with the designers and an external marketing agency to bring the mockup into the finished website, making sure the final product aligned with Shezza’s new branding, logo direction, product launches, and overall user experience.

To explore more, click on Shezza’s new homepage featured below.